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CONFIDENT TEAMS WIN
3rd April 12pm - 1pm GMT
Join us for a real talk on how confident teams don’t just weather change - they drive it. Featuring leaders who’ve done it, and the lessons they’ve learned.

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THURSDAY 3RD APRIL 2025
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Life changing
confidence in 21 days

Bond NOW will feel like a kick up the ass and a warm hug at the same time.
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Bond NOW
is a 21-day confidence sprint you can start anytime. Build real confidence, in real time, alongside curious women from all over the world.
Bond NOW IS FOR YOU IF…
You know you’re capable, but...
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You hold back in meetings, conversations, or opportunities that matter
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You overthink what to say - and regret what you didn’t say
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You’re ready to stop waiting and actually change how you show up
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You want something practical, not theoretical

WHY BOND NOW EXISTS

Because confidence isn’t a nice-to-have.

It impacts:
‍
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How you communicate
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How you’re perceived
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Whether you progress
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How much you earn
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How you recover from mistakes, feedback and set backs
You told us:

‘I don’t want to wait. I’m ready now’

So we built Bond Now. A shorter, faster way to shift how you show up.
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WHAT BONDERS SAY

Natalie Sutherland
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Do it! Do it! Do ittttt! Promise you won’t regret it
Natalie Sutherland, Trusts and Grants Fundraiser
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I wish I had done the Bond 20 years ago. To anyone thinking of joining the Bond; don't over think it, just do it. It is the best personal investment and what you learn can change your life.
Sahbia Malik, Service Delivery Manager
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This is something I never imagined happening in my career…I feel extremely lucky to be an equal part of a brilliant team with a genuine seat at the table. Nearly all my career I have faced some kind of prejudice and very rarely felt equal. My new team listen to everything that I have to say, happy for me to challenge them and let me push my agenda on equality and diversity. I know I wouldn't be here in this role, without what I learned in the Bond. Thank you UPFRONT
Manisha Mistry, Commissioning Project Officer
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Thank you UPFRONT for turning my engines and releasing the confidence that I needed to show to get my new job. Taking blocks from the wheels in front of my eyes. Showing me the injustice. And wrong doing. I thought I wasn't good enough but that was never the case. I'm still removing the barriers I have unconsciously accepted. But now I see them.
Kathryn Grace, Head of Design
Dr Yekemi Otaru
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Your Bonds are a MUST for every woman looking for connection, conviction and confidence. A crucial life-changing investment 🙌🏾
Dr Yekemi Otaru, Charity CEO and Entrepreneur
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LAURA STYLES, THE MINDFUL GENERATION
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A welcome message from Josephine, your Huddle and Bond Power Hour host.

Watch now to learn more about the impact of Bond NOW.
Bond NOW
is the fastest, simplest way to experience the transformation UPFRONT offers, without waiting.
Bond NOW is about:
✅
Confidence being something you practise
✅
Low confidence as a systemic consequence of living in a bias world
✅
Building real, genuine community  
Bond NOW is not about:
❌
Being fearless
❌
Being louder
❌
Fixing women
JOIN BOND NOW
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WHAT MAKES

Bond NOW
DIFFERENT
You've got your daily fix of inspiring Instagram experts, incredible advice from friends and colleagues, maybe you’ve even invested in a coach ... but you're still not where you want to be

Bond Now is:
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A practice-based approach to confidence (that you can apply immediately)
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Live learning + real-time action 
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A community-led experience that reinforces change
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Grounded in the reality that confidence is shaped by systems, not just individuals

It's not:
‍
❌
passive learning
❌
mindset theory
❌
“just be more confident” advice
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Dive into an exclusive Bond module and see what’s in store.
‍
Get ready to transform your confidence - watch now.
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WHAT YOU GET IN 21 DAYS

A simple, powerful structure that fits into your life:
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21 days of guided content
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26 bitesized videos + curated reading list
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A weekly Huddle and Bond Power Hour with Josephine Owusu - every Wednesday 12pm UK time.
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A community of women doing this alongside you
You don’t need to carve out huge amounts of time.You need 15 minutes a day. This is designed to fit into your real life. Think small, consistent actions that build momentum over 21 days. 100% flexible.

Life happens and we’ve designed this with that in mind. Nobody has 21 perfect days.
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You just need to start.
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UPFRONT is a world leading confidence community.
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Our tools and principles are practised daily by 17,000+ women globally.
UPFRONT CLIENTS

HOW Bond NOW WORKS

Join anytime
Start Bond NOW the Monday after you invest
Move through the 21 days at your own pace
Show up LIVE for Huddle and Bond Power Hour every Wednesday at 12pm UK
Simple. Structured. Designed for flexibility and momentum.

WHAT OTHER BONDERS SAY

"I stopped apologising and everyone noticed."
"This changed how I see myself, not just how I show up"
"I finally asked for what I wanted at work"

COMMUNITY

You’re not doing this alone.

This is not a course you consume and forget. We’ve been doing this work for 10 years. Our team have spent thousands of hours designing an experience that’s guaranteed to transform your relationship with confidence.

This is:
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A conversation
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A practice
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A community of women doing this alongside you
👉 Come join our community.

INVESTMENT

£149
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You don’t need to feel ready

You need to start
Pay via invoicePay via cardJoin Bond NOW
Start on Monday
FAQ
What is Bond NOW?
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How is Bond NOW different from the full Bond?
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Is Bond NOW right for me?
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What’s the time commitment?
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What happens if I miss a day?
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How is the content delivered?
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Will I be part of a community?
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Is this a confidential space?
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What happens after the 21 days?
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Is Bond Now a pathway into the full Bond?
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What’s included in the INVESTMENT?
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Is there a refund policy?
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You don’t need more time.
You don’t need more qualifications.
You don’t need to feel ready.

You just need to begin.
‍
Pay via invoicePay via cardStart your 21-day
Bond on Monday

GOT QUESTIONS?

If you'd like to know more about Bond NOW get in touch to speak to a member of the UPFRONT team.
We'll be in touch soon!
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